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Hefty

In a category dominated by functional and value-centric messaging, Hefty Slider Bags needed an innovative campaign to capture the attention of younger, digitally savvy women.
Miniature scenes created in-house demonstrated the seal strength that makes Hefty different. 
Webby Nominee | Shorty, W3 and Tempo winners

Hefty Slider Bags: Case Study

Hefty Slider Bags: Premier of a Famous TV Show with Dragons

Hefty Slider Bags: Talk Like a Pirate Day

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Hefty Slider Bags: Halloween

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